Auto Expo 2025 - Dialogues | Rajesh Jejurikar, ED and CEO, Auto and Farm Sector, M&M
With the Mahindra XEV 9e and BE 6 grounds-up electric SUVs ready to go to consumers, the Executive Director and CEO of Mahindra & Mahindra's auto and farm sectors is bullish about the demand for the two models, driven by a technology-first product approach.
27 Jan 2025
6017 Views
Share -
At the recently-concluded Auto Expo 2025, Autocar Professional spoke exclusively with top industry executives to gauge their future technology and business strategies for the Indian market which is likely to witness significant growth.
In this video, Rajesh Jejurikar, Executive Director and CEO, Auto and Farm Sector, Mahindra & Mahindra, talks abou the two SUVs that are slated to reach customers soon- the Mahindra XEV 9e and BE 6. The company is witnessing strong initial response to the products from across India, noted Jejurikar, who added that "2025 will be the year when EV penetration begins to take off."
RELATED ARTICLES
Video: Valeo’s Global CEO on €200 Million for India, AI, Electrification and More
Mukul Yudhveer Singh
18 Feb 2026
French Tier 1 outlines India growth roadmap amid global tech transition.
Video: Utility-Lifestyle Positioning To Shape Future Product Strategy, Says River Mobility Co-Founder
Prerna Lidhoo
18 Feb 2026
River Mobility's Co-founder discusses the startup's utility-focused electric scooter design philosophy, engineering appr...
Brandworks Targets $500 Million Automotive BU in 3 Years
Autocar Professional Bureau
17 Feb 2026
The design-led EMS player is betting on systems integration, EV electronics, and AI-driven solutions to build a half-a-b...
