'Almost 10% Revolt customers are women riders': Anjali Rattan

With added convenience of needing no trips to the fuel station and minimal downtime for servicing, women riders from not just metros, but Tier-2 and Tier-3 towns are opting for Revolt Motors' gearless e-bikes.

By Mayank Dhingra calendar 08 Mar 2025 Views icon3616 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
'Almost 10% Revolt customers are women riders': Anjali Rattan

Revolt Motors, which is a Manesar-based electric two-wheeler startup that is now owned by New Delhi-headquartered RattanIndia Enterprises, is seeing a growing uptake of women riders for its gearless electric motorcycles. 

The company says almost 10% of its customer base comprises women, hailing from not just metros, but Tier-2 and Tier-3 towns in the country. While most of these women graduate from an ICE scooter, the added convenience of not needing a trip to the fuel station as welll as minimal downtime for servicing an EV are key drivers pulling women to these gearless electric motorcycles.

According to Anjali Rattan, Chairperson, RattanIndia Enterprises, "An electric motorcycle is very much apt for women riders and while I am not a biker myself, I am passionate about launching new bikes, and getting to know my customer is something that piques my interest."

VIDEO:

RELATED ARTICLES

VIDEO: Why Lamborghini's Next Car Won't Be Fully Electric

auther Autocar Professional Bureau calendar12 Jun 2026

Stephan Winkelmann, President and CEO of Automobili Lamborghini S.p.A., discusses the brand's roadmap.

VIDEO: BYD Bets on PHEVs to Address Range Anxiety and Expand EV Adoption

auther Autocar Professional Bureau calendar09 Jun 2026

BYD India head Rajeev Chauhan explains why the company believes plug-in hybrids can help hesitant buyers embrace electri...

Video - Physical Buttons to Make a Comeback on Tata Cars: Martin Uhlarik, Tata Motors

auther Autocar Professional Bureau calendar09 Jun 2026

Martin Uhlarik unpacks the Tiago facelift's design rationale, EV differentiation strategy, cabin ergonomics, the shift t...