'Almost 10% Revolt customers are women riders': Anjali Rattan
With added convenience of needing no trips to the fuel station and minimal downtime for servicing, women riders from not just metros, but Tier-2 and Tier-3 towns are opting for Revolt Motors' gearless e-bikes.
08 Mar 2025
1303 Views
Share -
Revolt Motors, which is a Manesar-based electric two-wheeler startup that is now owned by New Delhi-headquartered RattanIndia Enterprises, is seeing a growing uptake of women riders for its gearless electric motorcycles.
The company says almost 10% of its customer base comprises women, hailing from not just metros, but Tier-2 and Tier-3 towns in the country. While most of these women graduate from an ICE scooter, the added convenience of not needing a trip to the fuel station as welll as minimal downtime for servicing an EV are key drivers pulling women to these gearless electric motorcycles.
According to Anjali Rattan, Chairperson, RattanIndia Enterprises, "An electric motorcycle is very much apt for women riders and while I am not a biker myself, I am passionate about launching new bikes, and getting to know my customer is something that piques my interest."
VIDEO:
RELATED ARTICLES
Tesla’s Crossroads: The Future of EVs and India’s Role
Prerna Lidhoo
22 Mar 2025
One of the major challenges for the company is that the Tesla Model 3, one of its more affordable options in the West, i...
India’s infrastructure boom powers Tata Hitachi’s expansion strategy
Shahkar Abidi
20 Mar 2025
Tata Hitachi Construction Machinery is strengthening its presence in India with a new developmental centre in Dharwad, K...
'Automation and EVs Are Redefining Workforce Diversity in Auto Industry': TeamLease Services
Prerna Lidhoo
15 Mar 2025
While women presence in manufacturing plants was less than 1% until a decade ago, today, EV units are setting new benchm...
