'Almost 10% Revolt customers are women riders': Anjali Rattan

With added convenience of needing no trips to the fuel station and minimal downtime for servicing, women riders from not just metros, but Tier-2 and Tier-3 towns are opting for Revolt Motors' gearless e-bikes.

By Mayank Dhingra calendar 08 Mar 2025 Views icon3193 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
'Almost 10% Revolt customers are women riders': Anjali Rattan

Revolt Motors, which is a Manesar-based electric two-wheeler startup that is now owned by New Delhi-headquartered RattanIndia Enterprises, is seeing a growing uptake of women riders for its gearless electric motorcycles. 

The company says almost 10% of its customer base comprises women, hailing from not just metros, but Tier-2 and Tier-3 towns in the country. While most of these women graduate from an ICE scooter, the added convenience of not needing a trip to the fuel station as welll as minimal downtime for servicing an EV are key drivers pulling women to these gearless electric motorcycles.

According to Anjali Rattan, Chairperson, RattanIndia Enterprises, "An electric motorcycle is very much apt for women riders and while I am not a biker myself, I am passionate about launching new bikes, and getting to know my customer is something that piques my interest."

VIDEO:

RELATED ARTICLES
Video: Has India's Auto Components Industry Trumped The Tariff Equation?

auther Autocar Professional Bureau calendar15 Jan 2026

Even as global trade uncertainties test exporters, India’s auto component industry is entering FY26 on stable ground, wi...

Video: What Drove BMW India’s Strongest Sales Performance Yet

auther Prerna Lidhoo calendar15 Jan 2026

BMW India CEO Hardeep Singh Brar discusses the luxury automaker's record-breaking 2025 performance, electrification stra...

VIDEO: How Parag Satpute Is Positioning Greaves Cotton for 16–20% CAGR

auther Prerna Lidhoo calendar10 Jan 2026

India's multi-powertrain transition, global manufacturing shifts, and strategic expansion into European markets position...