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Brand building vs selling cars: The cost conundrum at auto shows

Brand building vs selling cars: The cost conundrum at auto shows

autherAutocar Professional Bureau     calendar25 Feb 2020

Some of the key car makers were conspicuous by their absence. After all, these trade fairs are expensive affairs and many are looking at ways to contain expenses.

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Nexperia partners Ricardo to develop gallium nitride-based EV inverter design News International
Nexperia partners Ricardo to develop gallium nitride-based EV inverter design

autherAutocar Professional Bureau calendar25 Feb 2020

GaN is the preferred switch for these applications as this means that the EV has a greater range – the major concern f...

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2020 Ford Endeavour launched with BS VI engine at Rs 29.55 lakh News National
2020 Ford Endeavour launched with BS VI engine at Rs 29.55 lakh

By Nishmanya Bahadur, Autocar India calendar25 Feb 2020

Ford’s full-size seven-seat SUV gets a mechanical and feature-based update; now comes with a BS6-compliant 170hp/ 420N...

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Husqvarna launches Vitpilen, Svartpilen 250 at Rs 180,000 News National
Husqvarna launches Vitpilen, Svartpilen 250 at Rs 180,000

By Firoze Irani, Autocar India calendar25 Feb 2020

The Vitpilen is a cafe racer-styled bike, while the Svartpilen is a scrambler; both are based on the KTM 250 Duke.

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Shell launches TCO-reducing fleet solutions portfolio in India News National
Shell launches TCO-reducing fleet solutions portfolio in India

By Sricharan R calendar25 Feb 2020

This will address the fleet management challenges faced by business and fleet operators.

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Lumax to acquire OK Play Auto's roto moulding plastic business News National
Lumax to acquire OK Play Auto's roto moulding plastic business

autherAutocar Professional Bureau calendar25 Feb 2020

The acquisition will help Lumax make further headway in the growing market for automotive rota mould plastic fuel tank...

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Green Hills Software and Tata Elxsi showcase highly-integrated secure automotive cockpit solution News International
Green Hills Software and Tata Elxsi showcase highly-integrated secure automotive cockpit solution

autherAutocar Professional Bureau calendar25 Feb 2020

The partners will showcase Tata Elxsi’s eCockpit solution running on Green Hills Software’s safe and secure Integrity,...

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New Nissan Roox to be on sale from March 19 in Japan News International
New Nissan Roox to be on sale from March 19 in Japan

autherAutocar Professional Bureau calendar25 Feb 2020

Nissan planned and developed the ‘super-height’ minivehicle under the management of NMKV, a joint venture of Nissan an...

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Japan's USUI Susira breaks ground at its new Mahindra World City facility News National
Japan's USUI Susira breaks ground at its new Mahindra World City facility

autherAutocar Professional Bureau calendar25 Feb 2020

USUI Susira is a leading supplier of valve-train components, transmission parts and non-engine components for OEMs in ...

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Coronavirus impact: TVS' February production to be down by 10% News National
Coronavirus impact: TVS' February production to be down by 10%

autherAutocar Professional Bureau calendar24 Feb 2020

TVS Motor says its direct dependency on China is limited for components, but some of its tier II suppliers have been i...

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POLL OF THE MONTH

Can GST Cuts Give Long-term Boost to Auto Sales?

Can GST Cuts Give Long-term Boost to Auto Sales?

Yes

 

64.93%

No

 

35.07%

Total Votes : 921