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SEO Got Us Found, GEO Gets Us Recommended: Why the Next Frontier of Automotive Digital Marketing Is Winning Inside AI, Not Just Search

SEO Got Us Found, GEO Gets Us Recommended: Why the Next Frontier of Automotive Digital Marketing Is Winning Inside AI, Not Just Search

Balaji Pandiaraj & Sudeep Raj, Ipsos India     calendar19 Jul 2026

From Google searches to AI recommendations, the automotive buyer journey is undergoing its most significant transformation since the rise of the internet. Search Engine Optimization (SEO) helped brands become discoverable. Generative Engine...

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Explainer: What's in the Latest CAFE III Draft & Why it Matters Feature
Explainer: What's in the Latest CAFE III Draft & Why it Matters

autherKiran Murali calendar18 Jul 2026

Proposed to take effect from 2027-28, CAFE III is estimated to tighten fleet-average CO2 emission targets by 16-21% ov...

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Why the Future of Mobility Will Be Decided Less by Batteries and More by Human Behaviour Opinion Blogs
Why the Future of Mobility Will Be Decided Less by Batteries and More by Human Behaviour

By Geetika Singh, Ipsos UU, India calendar18 Jul 2026

Powertrain choice isn't a technology ladder but a mindset—consumers choose BEVs, PHEVs or Hybrids based on behavioural...

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Roadside Assistance: Why Indian Highways Need A Stronger Safety Net Opinion Blogs
Roadside Assistance: Why Indian Highways Need A Stronger Safety Net

By Jayesh Khatri, Liberty General Insurance calendar18 Jul 2026

As India's highways expand and journeys lengthen, roadside assistance evolves from an optional add-on into an essentia...

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Why Critical Mineral Refining Will Define India's Next Phase of Electric Mobility  Opinion Blogs
Why Critical Mineral Refining Will Define India's Next Phase of Electric Mobility 

By Manikumar Uppala, Metastable Materials calendar18 Jul 2026

India's EV future hinges not on mining or assembly, but on mastering midstream refining, the true chokepoint determini...

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ICRA Projects Non-Linear Capex Surge for Automakers Under Stricter CAFE-III Draft News
ICRA Projects Non-Linear Capex Surge for Automakers Under Stricter CAFE-III Draft

autherDev Vadchhedia calendar17 Jul 2026

Rating agency estimates a ₹38,000 crore fuel saving potential but warns of margins and pricing pressure for ICE-heavy ...

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Clean Rules for New Machines, Open Doors for Old Ones: Construction Equipment Makers Flag Used-Import Surge News
Clean Rules for New Machines, Open Doors for Old Ones: Construction Equipment Makers Flag Used-Import Surge

autherShahkar Abidi calendar17 Jul 2026

In its first meeting with the government's Chief Economic Adviser, ICEMA asked for mandatory Stage V and safety compli...

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Counting in the Dark: Why India’s Construction Equipment Makers Must Guess Their Own Export Numbers News
Counting in the Dark: Why India’s Construction Equipment Makers Must Guess Their Own Export Numbers

autherShahkar Abidi calendar17 Jul 2026

ICEMA says restricted access to official export-import data is forcing India's construction equipment industry to esti...

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Apollo Tyres Opens Super Premium Outlet in Jaipur News
Apollo Tyres Opens Super Premium Outlet in Jaipur

autherSarthak Mahajan calendar17 Jul 2026

Apollo Tyres inaugurated its second super-premium branded retail outlet in Jaipur on July 17, 2026, as part of its bro...

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Construction Equipment Makers Seek Emission-Rule Waiver for Machines Building India’s Border Roads News
Construction Equipment Makers Seek Emission-Rule Waiver for Machines Building India’s Border Roads

autherShahkar Abidi calendar17 Jul 2026

Industry body ICEMA has asked the road transport ministry to exempt construction machines deployed by the armed forces...

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POLL OF THE MONTH

Has the US-Iran war given a structural boost to EV adoption in India?

Has the US-Iran war given a structural boost to EV adoption in India?

Yes

 

73.33%

No

 

26.67%

Total Votes : 390