Opinion: Why Mahindra needs aspirational products over volume offerings
Besides their own merit, Mahindra models should sell because they’re from ‘makers of the Thar’.
Autocar Professional Bureau
10 Aug 2024
What’s in a colour? Probably a lot! And a clear shift in the preferences in colour choices in automobile industry clearly tells that.
Read moreBesides their own merit, Mahindra models should sell because they’re from ‘makers of the Thar’.
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