viaDOTS, an app-based digital meter taxi service, is introducing an opportunity for startups to forge partnerships aimed at offering discounted cab rides to their employees during surge pricing in Bengaluru, Karnataka.

These exclusive employee discount codes, coupled with viaDOTS' already competitive pricing, will substantially lower ride fares, ensuring affordable commutes even during peak hours.

As Bengaluru ascends as the Silicon Valley of India, hosting thousands of startups that contribute nearly 20% of the country’s total startups, the city grapples with significant surges in cab fares, particularly during peak periods. viaDOTS' latest feature allows employees of partnered companies to access discounted prices through unique discount codes, further reducing already competitive prices, thanks to viaDOTS’ Digital Meter Taxi model – ensuring equitable pricing for both drivers and riders.

A spokesperson from viaDOTS remarks, “Owing to the influx of startups in the city, Bengaluru often undergoes massive cab fare surges during peak hours, making it impossible for employees/the workforce to avail cab rides on time, who either have to wait longer periods to find a cab with reasonable fares, or give up and pay higher cab fares – affecting the employees’ mental and physical health as well as their pockets. The new feature launched by viaDOTS aims to ease the commute process for the employees of the organisations that collaborate with us, ensuring not only lower prices but also allowing commuters to ride with their ‘favourite’ driver every day.”