Kia Seltos crosses 5 lakh milestone
Seltos has contributed 55% of the company’s net sales including exports and domestic sales consumption.
Seltos, the premium SUV of Kia India has crossed the 5-lakh mark in just 46 months of its launch. The brand which started with Kia india’s foray in August 2019, unlocked immense value for the SUV segment.
Four years ago, the Seltos made its global debut with a grand unveiling, designed to cater to discerning and forward-thinking customers in search of a premium driving experience. Seltos, the number two-mid SUV in India, has contributed 55% of the company’s net sales including exports and domestic sales consumption, as per the press release. Besides being the top-selling SUV in the domestic market, 1,35,885 units of Seltos, manufactured in India, have already been exported to nearly 100 overseas markets including the Middle East, Africa, Central & South America, Mexico, and the Asia Pacific region.
Tae-jin Park, MD & CEO, Kia India said, “The success of Seltos is a celebration of the extraordinary, an ode to the indomitable human spirit that refuses to settle for anything less than brilliance. It is a symbol of what is possible when passion meets innovation, and dreams meet reality. With Seltos, we have crafted a revolutionary driving companion that has captured the hearts and garnered the respect of more than 5,00,000 valued customers.”
He further added, “With total sales of about 27,159 units during the first quarter of 2023, the Seltos continues to sell an average monthly over 9,000 units even when there are multiple new innovations in the segment.”
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By Autocar Professional Bureau
06 Jun 2023
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Sarthak Mahajan