JSW MG Motor India Introduces Green Pretreatment Line
JSW MG Motor India, in partnership with PPG Asian Paints, has implemented a Green Pretreatment Line in its Paint Shop, aiming to lower carbon emissions by approximately 1,800 tons per year through improved energy efficiency in the pretreatment process.
JSW MG Motor India has implemented a Green Pretreatment Line in its Paint Shop, making it the first original equipment manufacturer (OEM) in India to adopt this technology. The initiative aims to reduce carbon emissions by approximately 1,800 tons per year.
The development was carried out in collaboration with PPG Asian Paints, which supplied an ambient temperature phosphate (at 38°C) for use in JSW MG Motor India’s Pretreatment Electrodeposition (PT-ED) line. This approach has resulted in lower carbon emissions compared to conventional pretreatment processes, which typically operate at 42–50°C.
JSW MG Motor India is a joint venture between the JSW Group and MG Motor, established to strengthen MG’s presence in the Indian automotive market. The partnership combines JSW Group’s industrial expertise with MG Motor’s legacy in automobile manufacturing.
MG Motor entered India in 2019 and has since introduced various models, including internal combustion engine (ICE) vehicles and electric vehicles (EVs). With the JSW collaboration, the brand aims to enhance its local manufacturing capabilities, expand its product portfolio, and improve its distribution network. The joint venture is also expected to support MG Motor’s transition toward sustainable mobility solutions in India.
The company operates a manufacturing facility in Halol, Gujarat, which serves as its production hub. It has invested in localization efforts to align with the government’s ‘Make in India’ initiative and meet evolving market demands.
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By Sarthak Mahajan
26 Feb 2025
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Kiran Murali
