Genesys launches India's first AI navigation map for auto and mobility industries

Genesys International, an advanced mapping company has launched an AI-powered navigation map specifically designed for the automotive and mobility markets.

It claims to feature the largest navigable road network in India, covering 8.3 million kilometres and encompassing more than 30 million points of interest (POIs). This extensive coverage ensures that drivers can access navigation. 

These products include Navigation with Augmented Reality (AR), Navigation with GPT AI Solution, Advanced Driver Assistance Systems (ADAS) with Intelligent Speed Assistance (ISA), an Online Marketplace, and Usage-Based Insurance (UBI). Each product leverages cutting-edge technology to provide a superior driving experience and open new revenue streams for Genesys and its partners.

The Navigation with AR offers augmented reality overlays for enhanced navigation, integrating real-time data from the vehicle’s dashcam and cameras to guide drivers intuitively. The Navigation with GPT AI Solution provides AI-powered route planning and real-time adjustments, along with voice-activated assistance for seamless interaction. ADAS with ISA ensures compliance with Euro NCAP standards and incorporates advanced features like Lane Departure Warning and Traffic Sign Recognition to enhance driving safety and comfort.

Additionally, Genesys has introduced an Online Marketplace integrated into the car’s connected companion app, allowing car owners to purchase a variety of products and services directly from their vehicle and this marketplace aims to generate new revenue streams.

Lastly, the Usage-Based Insurance (UBI) model within the technology tracks driving behaviours to offer lower premiums for safer driving, benefiting both drivers and insurance providers. These innovations underscore Genesys’ commitment to advancing automotive technology and improving the overall driving experience.

Sajid Malik, the CMD of Genesys International said, "With features like Intelligent Speed Assistance (ISA) and Advanced Driver Assistance Systems (ADAS), we are setting new benchmarks for safety and convenience on Indian roads. These technologies will alert drivers to speed limits, recognize traffic signs, assist with lane-keeping, and offer adaptive cruise control. Coupled with this AI-powered map, our 3D Digital Twin shall allow us to produce HD maps that detail every aspect of the road environment, from elevation and road curvatures to lane markings and road signs."

This level of detail is crucial for the safe operation of autonomous vehicles, addressing challenges such as poor visibility, urban canyons, and GPS-deprived zones. Looking ahead, we see a future where our maps will play a critical role in the transition to autonomous and electric vehicles."

With its AI-powered navigation map, Genesys International has underscored its commitment to safety and innovation in the automotive industry. Their Intelligent Speed Assistance (ISA) feature not only alerts drivers to speed limit breaches but also enhances compliance with road safety standards, making roads safer for everyone.