Ducati's flagship superbike, the Panigale V4, has received the 2025 Good Design Award, one of the longest-running and most widely recognized honors in international design. The award is administered by the Chicago Athenaeum, Museum of Architecture and Design, and the European Centre for Architecture, Art, Design and Urban Studies.
Founded in Chicago in 1950 by architects and designers Eero Saarinen and Charles and Ray Eames, the Good Design Award annually recognizes outstanding achievement across global design disciplines. The Panigale V4's selection adds to what Ducati describes as a significant milestone: the motorcycle has now claimed three of the industry's most prominent design distinctions in a single year, alongside the iF Design Award 2025 and the Red Dot Award 2025 — both Germany-based competitions with decades of history in design evaluation.
Now in its seventh generation, the Panigale V4 was developed around a design philosophy that draws on the visual identity of the iconic Ducati 916, updated with aerodynamic and technological advances gained through the manufacturer's involvement in the Superbike World Championship. The design team, led by Andrea Ferraresi, Ducati's Director of Strategy and Centro Stile, aimed to balance aesthetic coherence with functional performance requirements.
"Receiving the Good Design Award is a source of great pride for us," said Ferraresi. "Every line and every volume of the Panigale V4 is born from a precise vision, in which design and performance are called upon to dialogue harmoniously. This recognition validates what it means to design a Ducati: creating motorcycles capable of generating emotions at first sight and delivering on that promise once in motion, thanks to the integration of beauty and technology."
The announcement was made on February 18, 2026, from Ducati's headquarters in Borgo Panigale, Bologna.