Castrol POWER1 Presents India’s ULTIMATE Motostar on MTV
The initiative encourages riders across India to showcase their talent on a global stage and promotes Castrol's POWER1 lubricants designed for performance motorcycles.
Castrol POWER1, leading performance lubricant brand, has partnered with Viacom18, Rajni Academy for Competitive Racing (RACR), and LCR Honda to launch 'Castrol POWER1 presents India’s ULTIMATE Motostar on MTV.' This initiative aims to discover India's top motorcycling talent and nurture their passion for moto-racing.
Aspiring racers can register for the competition through the microsite and undergo a multi-phase selection process, including regional auditions in Mumbai, Delhi, Kolkata, and Chennai.
Successful participants will receive professional training from RACR, with the winners getting the chance to train at the LCR Honda Castrol MotoGP Team’s racing facility in Europe.
Actor and biking enthusiast Karan Kundrra will lead the content series, which will be exclusively featured on MTV and JioCinema.
Sandeep Sangwan, Managing Director of Castrol India Limited, emphasised the platform's role in uniting motorcycle enthusiasts and supporting India's racing community. Castrol's commitment to competitive motorcycle racing is reflected in its partnership with the LCR Honda Castrol MotoGP team.
The initiative encourages riders across India to showcase their talent on a global stage and promotes Castrol's POWER1 lubricants designed for performance motorcycles. The journey of participants will be captured and aired as a limited series on Jio Cinema and MTV.
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13 Dec 2023
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Shahkar Abidi
Autocar Professional Bureau