Auto Expo 2025 - Dialogues | Rajesh Jejurikar, ED and CEO, Auto and Farm Sector, M&M
With the Mahindra XEV 9e and BE 6 grounds-up electric SUVs ready to go to consumers, the Executive Director and CEO of Mahindra & Mahindra's auto and farm sectors is bullish about the demand for the two models, driven by a technology-first product approach.
27 Jan 2025
4694 Views
Share -
At the recently-concluded Auto Expo 2025, Autocar Professional spoke exclusively with top industry executives to gauge their future technology and business strategies for the Indian market which is likely to witness significant growth.
In this video, Rajesh Jejurikar, Executive Director and CEO, Auto and Farm Sector, Mahindra & Mahindra, talks abou the two SUVs that are slated to reach customers soon- the Mahindra XEV 9e and BE 6. The company is witnessing strong initial response to the products from across India, noted Jejurikar, who added that "2025 will be the year when EV penetration begins to take off."
RELATED ARTICLES
Deep Drive Podcast: Why Carmakers are Planning to go Big on Hybrids
Autocar India
14 Jun 2025
With EV demand lagging, rising hybrid interest is reshaping carmakers’ strategies for sustainable mobility.
Day 1 | Vehicle Lightweighting Conference | Global Trends in Vehicle Lightweighting
Autocar Professional Bureau
13 Jun 2025
Autocar Professional's annual industry seminar on lightweighting dives deep into the nuances of slashing weight to reduc...
Day 2 | Vehicle Lightweighting Conference | Manufacturing Innovations in Lightweighting
Autocar Professional Bureau
13 Jun 2025
In this session of the two-day virtual seminar, we bring together industry experts to shed light on the process innovati...
