Audi India Opens Second Hyderabad Showroom with Progressive Showroom Concept

Audi India inaugurated its second showroom in Hyderabad on February 6, 2026, featuring the company's global Progressive Showroom Concept at a 6,000 sq.ft. facility in Jubilee Hills, Telangana. The expansion includes a 2,000 sq.ft. Audi Approved: plus showroom and a 13,000 sq.ft. service facility with 14 service bays in Gachibowli.

The showroom is designed around Audi's Global Progressive Showroom Concept, creating different zones for various stages of the customer buying journey. These include 'The Progressive Lab' showcasing the brand's Vorsprung DNA, 'The Stage' highlighting new models, 'The Library Unit' for consultations, and 'The Open Lounge'. The facility features a 'Floating Car display' offering 360-degree views of car models.

The service facility at Gachibowli is staffed by Audi-trained technicians and equipped with approved diagnostic tools and repair equipment to handle pre-owned and after-sales requirements.

Balbir Singh Dhillon, Brand Director, Audi India, said, "The inauguration of our second Audi showroom in Hyderabad marks an important milestone in our India growth strategy. The space, designed by Audi's Progressive Showroom Concept, reflects our philosophy of Living Progress by offering a memorable and personalized experience for our customers. The city holds immense potential for luxury automobiles, driven by its thriving IT sector and discerning customer base. This facility will serve as a gateway to the Audi brand experience for customers across Telangana. We remain focused on expanding our network to enhance accessibility while upholding the highest standards of quality and customer service that define Audi globally."

Vikas Chowdary, Dealer Principal, Audi Hyderabad Central, said, "We are delighted to bring the iconic Audi experience to Hyderabad. The city has witnessed remarkable growth in the luxury car segment, and we are committed to setting new benchmarks in customer satisfaction and service excellence. Our team is dedicated to delivering a personalized experience that matches Audi's global standards while understanding the unique preferences of customers in this region."

The new showroom is Audi India's second facility in Hyderabad, addressing growing demand in one of India's fastest-growing metropolitan markets. The brand currently operates 67 touch points in India and plans to add more facilities this year.

Audi India's product portfolio includes the A4, A6, Q3, Q3 Sportback, Q5, Q7, Q8, S5 Sportback, and RS Q8 models.

The Audi Group delivered 1.7 million Audi vehicles globally in 2024 and achieved total revenue of €69.9 billion in fiscal year 2023.