ADVIK to offer advanced brake systems with acquisition of Powersports MTG

Automotive product manufacturer ADVIK has completed the acquisition of Powersports MTG, a German motorcycle mechanical and hydraulic braking system and clutch system manufacturer.

The acquisition, completed via ADVIK's Singapore subsidiary will  further its hold in the premium motorcycle safety components. Through its next-gen advanced braking technology, ADVIK will offer hydraulic braking and clutch system to global markets.

Powersports MTG GmbH is a part of MAGENWIRTH Technologies Group and was created as a spin-off company for the powersports business from Gustav Magenwirth GmbH & Co. KG.  

Aditya Bhartia, Managing Director of ADVIK group noted that this acquisition would add manufacturing and research & development capabilities in Germany.

"With 60 plus patents, this acquisition is very strategic to ADVIK to get access to hydraulic braking and clutch technology. This would help ADVIK to establish its footprint in Europe from where it can expand and service its customers at its doorstep," he added. 

Powersports ended 2024 with a strong revenue of 30 million euros. Powersports acquisition brings advanced brake system and clutch system for on and off-road including high-end and racing motorcycles, the press release noted.