TVS Tyres, one of India’s largest manufacturers and exporters of two- and three-wheeler tyres and also off-highway tyres, has showcased its two-wheeler tyre product range at the 76th EICMA Motorcycle Show in Milan (November 6-11). The company has participated in the world's largest motorcycle show for the first time.  

Speaking on the participation at EICMA, P Vijayaraghavan, director, TVS Srichakra said, “It gives us immense pleasure to participate for the first time and showcase our range of two-wheeler tyres at the EICMA Show. We have always believed in offering technologically superior and high performance tyres. With the phenomenal growth in the two-wheeler segment across the globe, EICMA serves as a perfect platform for the company to display its products and engage with bike enthusiasts from different parts of the world.”

TVCs Srichakra, which is part of the TVS Group, manufactures and markets its products under the ‘TVS yre and Eurogrip brands. The company rolls out over 2.5 million tyres every month out of its two units located in Madurai (Tamil Nadu) and Pantnagar (Uttarakhand).