TVS launches limited edition bikes in Kenya
TVS Motor Company has launched its limited-edition versions of TVS HLX 125 Gold and HLX 150 Gold in Kenya. These editions have been launched to commemorate over two million units of the global HLX series sales milestone.
The series was first launched in 2013 and is available in the variants of HLX PLUS (100-cc), HLX 125, HLX 150 and HLX 150X in over 49 countries in Africa, the Middle East and LATAM.
The company said that the motorcycle has provided last-mile connectivity for commercial taxis and delivery segments in rural and urban regions across Africa, the Middle East and LatAM. "TVS HLX motorcycles have played a vital role in the two-wheeler taxi segment in Africa," the company said.
H G Rahul Nayak, Head of International Business, TVS Motor Company, said, “Kenya is an important market for us. Most two-wheelers in Kenya double up as boda boda and delivery vehicles, and customers always look for long-lasting and durable products. The HLX brand has consistently catered to these evolving mobility needs backed by a wide service network with trained mechanics and spare parts support.
The newly launched bikes will be equipped with features like smart lock (anti-theft security feature) to enhance the safety and security of the vehicle. Vijay Gidoomal, Group CEO, Car & General Kenya Plc, said, “Customer is our priority.”
Also read
TVS April sales under pressure on supply-side headwinds
RELATED ARTICLES
Eurogrip aims for price parity with ICE in low rolling resistance tyres
With its two-pronged approach that focuses on optimising energy consumption in the manufacturing process of low rolling ...
KPIT transfers pathbreaking sodium ion battery tech to Trentar Energy for commercialisation
KPIT’s sodium-ion battery technology, which uses earth-abundant raw materials and has promising application in e-mobilit...
Denso looks to double India revenues by 2030
The Japanese Tier-1 major is betting big on upcoming products in ADAS and electrification to accelerate its growth in th...