Toyota Kirloskar Motor (TKM) has introduced its 'Door Delivery' service in India, in a first-of-its-kind initiative to seamlessly supply genuine spare parts to its customers.
The new initiative will allow Toyota customers to either opt for a pickup parts ordered online from their nearest dealership or get them home delivered.
The TKM statement mentioned that this new initiative is an extension of its 'Toyota Parts Connect' outreach programme introduced in 2015. The company has increased the range of products offered under this programme and will now include car-care essentials, engine oil, tyres as well as batteries, apart from brake and suspension, engine and transmission, AC and steering system components.
While the 'Door Delivery' service is presently available in 12 key cities, it will be scaled up across India by end-2021.
According to Naveen Soni, senior vice-president, TKM, "Genuine parts play a vital role towards safety of customers and vehicles, and therefore, it’s our continuous endeavor to improve the accessibility and availability of genuine parts for a user-friendly experience. This initiative will further help us to move one step ahead in providing expediency in procuring genuine spare parts, making it an easy and stress-free process for our customers."