Tata Motors inaugurates its first all-women car showroom in Southern India

Located in Jubilee Hills, the 5,500sq-ft showroom has been designed for women customers and is managed by an all women team of 20.

Autocar Professional BureauBy Autocar Professional Bureau calendar 26 Aug 2022 Views icon4261 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Tata Motors inaugurates its first all-women car showroom in Southern India

The story of automobile retailing is being re-written every day and this time it is a newly-inaugurated Tata Motors VVC Group showroom in Hyderabad that has made it to the industry headlines for its uniqueness.

Tata Motors, along with its dealer partner Venkataramana Motors has announced the opening of the company’s first all-women passenger vehicles showroom in Southern India.

Located in Jubilee Hills, the 5,500sq-ft showroom has been designed for women customers and is managed by an all women team of 20.

The retail operation will be led by Sahrudayani Vankayalapati and job responsibilities include end- to-end operations like sales, after-sales, valet, security, house-keeping to back-end operations among others.

According to Vankayalapati, "Being at the helm of this all women team has come as a humble opportunity to me and we will do our best to make this community even stronger as we grow to newer heights."

Rajan Amba, Vice President, Sales, Marketing and Customer Care, Tata Motors Passenger Vehicles, said, “From a sales perspective, Tata Motors alone has witnessed a surge in women customers by more than 30 percent, where the average age of our women buyers has dropped from 37 to 34 years, showing an increase in the affinity of young women towards car purchase".

Amba added that the inauguration of the all-women dealership is in line with Tata Motor's efforts to augment gender inclusion, not just within the company, but also in our stakeholder community and the wider industry. 

Rajendra Prasad Vankayalapati, Managing Director – VVC and VR Group, said, “With this initiative we also hope to help bring more diversity to the larger auto sales and after-sales community in the country, which has largely been known to be a male dominated field."

RELATED ARTICLES
Bajaj Auto launches new Chetak 3503 at Rs 110,000

auther Autocar Professional Bureau calendar29 Apr 2025

The Chetak 3503, with a claimed range of 155km, 63kph top speed and a slower charging time than its 35 Series siblings, ...

Hyundai walks the eco talk with biogas plant, material recovery plant in Gurugram

auther Autocar Professional Bureau calendar22 Apr 2025

Operational since October 2022, the facility targets sustainable waste management in Gurugram by undertaking scientific ...

Rajiv Bajaj reappointed MD and CEO of Bajaj Auto for five-year term

auther Autocar India calendar19 Mar 2025

Bajaj Auto’s Board of Directors has approved the re-appointment of Rajiv Bajaj as the company’s MD and CEO for another f...