Tata Motors expands CV dealer network in South India

Tata Motors’ commercial vehicle division has launched three new 3S dealerships in Trichy, Warangal and Madurai, expanding the network in South India to over 600 touchpoints.

By Autocar Professional Bureau

18 Oct 2016

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On June 17, Tata Motors inaugurated a new dealership in Madurai – Vetri Motors. The 3S facility will cater to customers in Madurai, Dindigul, Theni and Virudhnagar districts of Tamil Nadu with Tata Mo

Tata Motors, the largest commercial vehicle manufacturer in the country, is aggressively expanding its dealership footprint across Southern India with a network of over 600 touchpoints, part of the company’s overall 1,400 sales and 1,800 service touch-points across the country.

The company has launched three new 3S dealerships in Trichy, Warangal and Madurai in the last three months with new state-of-the-art facilities. These dealerships will provide customers with a complete sale, service and spares experience, catering to Tata Motors’ complete range of commercial vehicles, all under one roof.

Equipped with accident repair bays, washing ramps, dedicated quick service bays, two-post hoists and inspection pits, these facilities are also equipped with amenities like advanced wheel alignment units and an automatic lube dispensing unit, along with driver restrooms with bunkers and washrooms. The sales and customer reception area is air-conditioned and Wi-Fi enabled. These facilities also offer 24x7 services in the region and are manned by professionally trained and experienced staff.

According to R T Wasan, vice-president, Sales and Marketing, Commercial Vehicle Business Unit, Tata Motors, “With one of the largest and growing commercial vehicles networks of over 600 touchpoints in the South, we at Tata Motors are well positioned for further growth in one of the most active trading regions in the country. With the widest product portfolios, it was equally important to work with the right partners in this market to further our network plans, to leverage the substantial demand for our commercial vehicles in the Southern region, and at the same time provide a world-class customer experience. With the setting-up of three new commercial dealerships in this market, we hope to build strong, lasting relationships with our customers here.”

Interview: RT Wasan, VP (Sales and Marketing), CVs, Tata Motors, on customer initiatives, new products and the game-plan to grow market share