Skoda Auto India, which is fast expanding its dealer network, ahead of the launch of the Kushaq midsized SUV on March 18, today inaugurated its first dealership in Puducherry, in line with its aim to reach out to growing markets in India and estalblish a strong fooprint in southern India.
The Czech carmaker, under the purview of the ‘India 2.0’ project, plans to double its network penetration, and expand to 50 new cities over the next three years. It had on February 19 entered the North East with the opening of its first 3S facility (Sales, Service and Spare parts) in Guwahati, Assam. Earlier last month, it also opened two new retail outlets – in Bangalore and two new service workshops in Mumbai.
The new dealership facility in Puducherry, set up by KUN Motors, sports the new corporate identity and design as part of Skoda Auto’s global redesigning process. The showroom has a 4-car display space across 3,000 square feet and a 6-bay workshop that covers 11,000 square feet.
Commenting on the inauguration of the new facility, Zac Hollis, brand director, Skoda Auto India said, “To ensure preparedness for India 2.0 launches, we at Skoda Auto India are continually striving to expand our network reach, across the nation, so that more and more customers can experience our products and also enjoy easy access to our customer centric aftersales solutions. South India is one of the key markets for us and we are excited about the launch of our first dealership in Puducherry. We are confident that our partnership with KUN Motors will be pivotal for our growth in the region.”
Arun Uppuswamy, dealer principal, KUN Motor said, “We are delighted to strengthen our partnership with Skoda Auto India and introduce the first dealership facility in Puducherry. With the global best practices and processes of Skoda Auto coupled with our understanding of the customer preferences, we endeavour to provide best-in-class customer experience.”
At present, Skoda Auto India sells two models – Rapid and Superb. The soon-to-be-launched Kushaq, which is based on the MBQ – A0 IN platform, will be the first Skoda SUV to be manufactured in India.