Simple Energy to launch Simple One on August 15 at Rs 110,000

Bangalore-based electric vehicle start-up Simple Energy, which is all set-to-launch its flagship e-scooter on August 15, will be called ‘Simple One’. The e-scooter will be available in phased-manner starting with Bangalore, Chennai, and Hyderabad followed by other cities in the coming months.

As per the product specs revealed, the Simple One will have a 4.8 kWh lithium-ion battery, a claimed range of 240km in eco mode, top speed of 100kph, and 0-50kph acceleration in 3.6 seconds. Other key features a mid-drive motor along with a removable battery and futuristic design. It will also come with features like a touchscreen, on-board navigation and Bluetooth, among others. While the exact pricing has not yet been announced, the e-scooter is expected to be in the range of Rs 110,000 to Rs 120,000.

The e-scooter is completely designed using French technology major, Dassault Systemes’ development platform. As part of its production plans, the company has finalised its first phase of the factory in Whitefield, which will have a production capacity of 50,000 units. 

In January 2021, the company had raised undisclosed amount from angel investors UiPath’s VP – Global Business and Finance Operations Vel Kanniappan and four other investors pre-series funding. 

While the name Simple One is also the first name trademarked by the company, it is also working simultaneously on a B2B product for targeted for last-mile delivery segment.

Suhas Rajkumar, founder and CEO, Simple Energy said, “We are elated to announce the name of the first electric vehicle by Simple Energy. Although it was known as Mark2, the name Simple One will give the right essence from the brand and product perspective. The team is now gearing up for the launch.”