Shell India and Pitstop enter strategic partnership in doorstep car service

by Autocar Pro News Desk , 03 Jan 2019


Pitstop, a doorstep car services company has entered into a strategic partnership with leading global energy corporation, Shell as their lubricant partner for providing periodic oil service to vehicles of its customers.

Speaking on the partnership, Gareth Flood, chief marketing officer, Shell Lubricants, India, said, “This association aligns with Shell’s commitment towards establishing a direct consumer-connect which promises greater customer satisfaction with new experiences. Shell Lubricants is dedicated towards pioneering state-of-the-art products and services through best in class technology and strategic partnerships.” 

According to a recent report, the Global Automotive Lubricants Market to reach USD 103.6 Billion by 2025. The Global Automotive Lubricants Market valued approximately USD 71 Billion in 2017 is anticipated to grow with a healthy growth rate of more than 4.83 percent over the forecast period 2018-2025.

“We aim to be the most trusted and transparent choice for our consumers when it comes to oil service for their vehicles. After sales car service industry has been a fragmented market since ages. We strongly believe that the opportunity and the ecosystem is just right for it to be disrupted,” said Mihir Mohan, Founder and CEO of Pitstop (pictured below).

Mihir Mohan, CEO of Pitstop

Pitstop aims to tap in the opportunity to disrupt the way people avail oil change for their vehicles through its flagship service offering – ‘Doorstep Service’. This strategic partnership with Shell, which helps in creating a centralised and standardised procurement cum supply of spare parts coupled with Pitstop’s doorstep service will enable customers to get quality service in a transparent and convenient manner, thereby putting a lesser burden on customer’s pocket creating a winning situation for all stakeholders in the value chain.

“We understand the importance of after sales car service in the Indian market and are confident that our association with Pitstop will enable better user-end experiences,” Mansi Tripathy, managing director at Shell India added.

Pitstop has announced its plans to onboard 60,000 auto mechanics over the next 5 years as part of its aggressive expansion strategy in India. The company currently has operations in India and Singapore and will be expanding exponentially in the next 5 years, both in India and internationally.