Following growing demand in recent times for its bikes. Royal Enfield plans to expand its current production capacity by setting up a new plant at Oragadam near Chennai. The plant, spread over 50 acres, is slated for completion by the first quarter of 2013. On completion, it will increase Royal Enfield’s current capacity of 70,000 units per annum to 150,000 units per annum. The new plant will produce the entire product range of Royal Enfield motorcycles.
The company’s domestic line-up includes the Bullet 350 UCE, Bullet Electra UCE, Classic 350, Classic 500 and the Thunderbird Twinspark. Internationally, its motorcycles are exported to over 30 countries including the USA, Japan, UK, several European countries and the Middle East.
Royal Enfield also organises and supports many enthusiast activities, events and rides across the country, more prominently the Rider Mania – an annual gathering of Royal Enfield riders from all over the country and the Himalayan Odyssey, which traverses some of the toughest roads and highest mountain passes in the region of Himachal and Ladakh.