Nissan to woo ‘affluent aspiring customers’ in India with the Terrano
Just a few weeks after launching the Micra Active hatchback, Nissan Motor India unveiled the Terrano, its first compact SUV in the Indian market.
Just a few weeks after launching the Micra Active hatchback, Nissan Motor India unveiled the Terrano, its first compact SUV in the Indian market. But unlike the Micra Active, which has lowered the entry level price to the Nissan brand, the Terrano is set to show off a premium attitude in the market.
Despite the overall downturn in the market, the SUV segment is the only promising one with scope for further expansion. That’s exactly what Nissan aims to capitalise on with the Terrano when the SUV goes on sale in October.
Autocar Professional’s Sumantra Barooah spoke to Kenichiro Yomura, MD and CEO, Nissan Motor India, where the chief executive speaks about the positioning of the Terrano and how it could well be one of the top selling, if not the best-selling, Nissan model in India.
Click on the YouTube link below to watch the interview:
http://youtu.be/Tdg2yxHw0Sc
RELATED ARTICLES
Daimler India CV and BharatBenz deliver 200,000th truck
Daimler India Commercial Vehicles' portfolio includes truck models ranging from 10 to 55 tonnes for a wide variety of ap...
Kia India inks MoU with IIT Tirupati to drive industry-academia collaboration
Kia India, whose manufacturing plant is located in Anantapur, Andhra Pradesh, is collaborating with the Indian Institute...
Bajaj Auto launches new Chetak 3503 at Rs 110,000
The Chetak 3503, with a claimed range of 155km, 63kph top speed and a slower charging time than its 35 Series siblings, ...