Meritor holds first roadshow in India

Meritor’s first roadshow in India takes its brand proposition of superior performance directly to end-users. In trucktown Namakkal the company explains to operators the advantages of its most significant new product so far. By Eliot Lobo.

29 Feb 2012 | 4516 Views | By Autocar Pro News Desk

India’s commercial vehicle industry has traditionally been as vertically integrated as they get — component specifications have for ages been dictated by the OEMs, and buyers have had little say in the performance or efficiency of the powertrain aggregates that go into their vehicles. Particularly galling for Meritor is the dismal ...

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