Mercedes-Benz India opens largest car dealership in Vidarbha

The dealership, opened in association with Auto Hangar, is located in the prime MIDC area in Nagpur and will cater to the entire Vidarbha region.

Autocar Professional BureauBy Autocar Professional Bureau calendar 11 Jul 2016 Views icon7554 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Roland Folger, managing director & CEO, Mercedes-Benz India and Mohan Mariwala, managing director, Auto Hangar at the inauguration of the showroom in Nagpur.

Roland Folger, managing director & CEO, Mercedes-Benz India and Mohan Mariwala, managing director, Auto Hangar at the inauguration of the showroom in Nagpur.

Luxury carmaker Mercedes-Benz inaugurated a new state-of-the-art showroom in Nagpur, Maharashtra. The dealership, opened in association with Auto Hangar, is located in the prime MIDC area in Nagpur and will cater to the entire Vidarbha region.

Speaking at the inauguration, Roland Folger, managing director & CEO, Mercedes-Benz India commented, “Nagpur is an important industrial city with a strong growth record and the market is increasingly emerging for luxury cars, in particular. The ever-growing customer base for Mercedes-Benz in Nagpur and the Vidharba region has reinstated our confidence in the market, resulting in the creation of a world-class dealership like Auto Hangar, Nagpur. At Mercedes-Benz, our endeavor continues to pursue a customer centric approach and this has been pivotal in the impeccable trust and loyalty that Mercedes-Benz enjoys today. We are confident that this spectacular sales outlet will emerge as the definitive luxury car destination for all luxury automobile aficionados in Nagpur. Auto Hangar Nagpur will also create an unparalleled luxury car ownership experience to our esteemed patrons not only in the city, but also to the entire region of Vidarbha.” 

Folger further elaborated, “We will be launching a total of 12 new products and inaugurating 10 new outlets, in existing and new markets. We have been associated with Auto Hangar for nearly two decades now. We are confident that our commendable partners will help us in soaring greater heights with this largest luxury car showroom in Vidharba. Mercedes-Benz has always believed in the growth story of India and the company has been adding value to the narrative of strengthening our brand presence in emerging markets in India.” 

Auto Hangar Nagpur is spread across an area of 12,590 sq ft with a 9-car display along with 15 professional sales consultants for customers. The workshop, spread across 15,580 sq ft, is approximately 500 metres from the showroom, which is well-equipped with 11 Bays and 23 trained staff for maintenance and repairs.

Mohan Mariwala, managing director, Auto Hangar commented, “We are pleased to be proud partners of Mercedes-Benz India, for almost 2 decades now. Nagpur is a thriving economic city situated in the heart of India. The location of the city along with the burgeoning demand for luxury products and services has convinced us to fortify our market presence in this region. This showroom will cater to 12 districts in the entire region of Vidarbha, and with this, we aim to grow closer to our loyal patrons and brand enthusiasts. While our showroom will ensure a wholesome luxury brand experience, our state-of-the-art workshop will ensure that our valued patrons enjoy a seamless ownership experience for their precious Three Pointed Star.”

Mercedes-Benz India now has 84 outlets across 40 cities in the country. The car maker plans to expand its network this year by opening 10 new outlets. 

Recommended: Diesel ban weighs on Mercedes-Benz India’s H1 sales

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