Maxxis India’s first supplies begin, targets 1m tyres to OEMs by end-2018
It aims to supply 1 million tyres to its OEM partners by the end of 2018 and plans to capture 15% of India’s 2-wheeler tyre market within 5 years.
Maxxis India, part of the Maxxis Group, the world’s largest two-wheeler tyre maker, has rolled out its first two-wheeler tyres consignment from the recently set-up Sanand facility to its OEM partner. The company has been supplying OEM tyres fitment to HMSI through its Vietnam facility since 2016.
Commenting on the event, Liu, Plant Head, Maxxis India, said, “This is a landmark moment for us at Maxxis India as we mark the first ‘Made in India’ consignment delivery to our long-standing OEM partner. Maxxis has set high standards in providing benchmarked product quality and customer service, globally and India will be no exception.”
The Sanand plant is a state-of-the-art manufacturing facility equipped with technologies of the future that enable world-class quality products. The facility is currently dedicated to manufacturing of two-wheeler tyres and tubes and will have a capacity to produce around 20,000 tyres and 40,000 tubes per day.
India market is touted to play a vital role in achieving Maxxis’s global vision to become one of the top 5 tyre manufactures in the world by 2026. The production from the first phase of the India facility began in August, 2017 and the company aims to supply 1 million tyres to its OEM partners by end of this year. Maxxis India is targeting to capture a market share of at least 15 percent of India’s two-wheeler tyre market by 2023. Apart from catering to the domestic tyre market, the product portfolio from the Sanand facility will be exported to South Asia, and will further expand to Africa and Middle East countries in the coming years. The company also has plans to set up five more plants in India which will also cater to the passenger vehicle tyres market.
Maxxis is a wholly owned subsidiary of Cheng Shin Rubber, the largest two-wheeler tyre manufacturer and the ninth largest tyre company in the world. The company has its presence in 6 continents with 21 manufacturing plants and 5 R&D Centres worldwide, serving customers across 180 countries.
Maxxis India (Maxxis Rubber India) started its own arm of business in India in 2015 and has built its first manufacturing facility in Sanand, Gujarat, the facility is spread across a massive 106 acres. The company is an OEM tyre supplier to Honda (two-wheelers), Maruti Suzuki, Mahindra, Tata Motors and Jeep in India. Maxxis Rubber India has been selected as the original equipment tyre supplier to India’s number one selling model, Honda Activa, since 2015. The company has an R&D team in the country which does the groundwork, research, validation and testing, which is working in sync with Maxxis Group’s headquarters including for product development.
Also read: Liou Jia Ciao: ‘Maxxis has come to India because of the market size, not the low cost of manufacturing.’
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