Ducati India looks to tap demand in Tamil Nadu with new dealership in Chennai

Italian bikemaker targets growing demand in South India, partners VST Group to open a new dealership and service centre in Chennai, to sell the full range of 27 models across 7 categories, plus apparel and accessories.

Autocar Pro News Desk By Autocar Pro News Desk calendar 15 May 2018 Views icon5209 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp

Italian motorcycle brand Ducati today opened its new dealership and service facility in Chennai, Tamil Nadu. With this dealership, Ducati has expanded its network to eight markets, thereby further strengthening its sales and service network in Southern India.

The 2,500 square foot showroom, set up by the VST Group in the heart of city at T Nagar, Chennai, is backed by a 6,000 square foot service facility at Guindy Industrial Estate, which is equipped with ultra-modern equipment along with a team of highly qualified and trained service personnel.

At this dealership, VST will sell the entire range of Ducati motorcycles available in India. The diverse product portfolio comprises of 27 models across seven different categories namely the Italian manufacturer’s iconic Monster range, the provocative XDiavel, the extremely versatile Multistrada and Hypermotard family, the high-performance Panigale superbike and the Sport-road bike, SuperSport.

The six Scrambler variants also include the recently launched Mach 2.0 and Café Racer. Ducati fans can also select from the complete range of apparel and accessories of both Ducati and Scrambler brand.

“Following our partnership with VST Group in Bangalore, Ducati India is excited to extend this partnership to Chennai now. Chennai and its neighboring cities are amongst some of the fastest growing markets for superbikes in India. We aim to provide the unique experience of authentic Italian performance with premium quality service across the southern part of the country through this all new dealership,” said Sergi Canovas, managing director of Ducati India.

“After Bangalore, we have extended our partnership with Ducati in Chennai. The demand for premium motorcycles is growing in Tamil Nadu and with our dealership in Chennai, we aim to provide exceptional network of sales and aftersales services which will be at par with Ducati standards globally,” said  Arun Surendra, managing director of the VST Group.

Chennai joins Ducati’s growing network in the country with already operational dealerships established in Delhi-NCR, Mumbai, Pune, Ahmedabad, Bangalore, Kochi and Kolkata.

Ducati’s current motorcycle range starts with the Scrambler Ducati Icon at Rs 723,000 (ex-showroom India).

Also read: 

Ducati tests front and rear radar for rollout on a future production motorcycle

Boom time for midsize motorcycles in India




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