Tyre manufacturer Ceat has inaugurated its first wheel management centre in Sankagiri in Tamil Nadu for truck and bus radial tyres. Sankagiri has the business potential of 7,000 new tyres per month of which 30 percent are radials. The centre will be a one-stop shop for truckers for buying new tyres and retreading.
According to Arnab Banerjee, VP – Sales & Marketing, Ceat, “Tamil Nadu is a very competitive market for radial tyres and the launch of this facility will help Ceat achieve its targets. There is also a training centre for educating customers on new developments in trucking and wheel management.”