Audi has announced a strategic collaboration in India with BASF, the world’s leading chemical company. The German carmaker signed an agreement with BASF approving its eco-friendly waterborne premium refinish paint system 'Glasurit' as its authorised refinish for usage by the company’s dealership network.

Audi is the first car manufacturer in India to work with BASF on this globally acclaimed breakthrough product. The BASF product Glasurit 90 Line Innovation provides outstanding finish quality while cutting down solvent emission by 90 per cent and also saving cost of waste disposal by 95 per cent.

Along with the signing of the contract, BASF also announced the launch of Glasurit 90 Line Innovation eco-friendly waterborne refinish system, the first waterborne refinish system to be introduced in India.

Prasad Chandran, chairman of the BASF Group in India and Head - South Asia, added, “It is BASF’s continuous endeavour to provide hi-tech, innovative products that help our customers be more successful in the market place. As a partner of choice, our team is looking forward to extending our best–in-class services to Audi in India.”

“We are very proud to be supplying our Glasurit products, particularly the 90 Line, to Audi in India,” said Dr D Ramkumar, chief executive, BASF Coatings (India). “I believe that the excellent finish and durability delivered by Glasurit will maintain customer satisfaction at a high level at body shops. With the official approval of Glasurit, we will be able to provide tangible value supporting Audi’s aftersales service.”

BASF Coatings (India) is among the key paint suppliers in the country.