Ather 450 and 340 e-scooters to feature 3 new subscription plans

by Autocar Pro News Desk , 05 Nov 2018

Ather Energy's e-scooter and the Ather Grid, the charging station

Ather Energy, said to be India’s first locally designed and manufactured intelligent scooter brand, has added additional subscription plans for the Ather 450 & 340, based on the success of Ather One. The new plans will allow the customers to choose services of their choice based on their usage. Public charging at AtherGrid will remain free till 31st of December 2019 for all Ather customers.

Ather One, Ather Energy’s flagship plan, will continue being available, and customers could avail its free services for a year from their date of delivery. Ather One has been designed to manage all the hassles of the current automobile ownership. The plan covers all expenses and scooter maintenance, including data charges, public fast charging, home charging expenses, periodic service including consumables and roadside assistance.

Upon completion of their first year, customers will be free to migrate to any other plan of their choice. Ather Energy’s new plans will cater to requirements on demand. The company has said that since Ather scooters are intelligent mobility solutions, data will be a constant feature across the plans that will help the auto company understand an individual’s ride, scooter’s health, riding conditions and subsequently, push over-the-air updates, provide ride recommendations and run services like navigation.

Ather Energy has revealed that for individuals intending to pre-order from today, Ather Service plan will be applicable for free for a limited period. Free Ather One plan for pre-order customers stands discontinued from 31st October, 2018.


Also read: Ather Energy delivers its first scooter in Bangalore

Ather Energy bets on practicality and innovation for success, eyes 10k sales in first year of operations

Ather Energy launches premium, feature-laden 340, 450 e-scooters