Marelli builds cabin digital twin to deliver speedier time to market for OEMs

Marelli is to showcase DigiMate, its cabin digital twin, at the upcoming Shanghai Auto Show (April 18-27). This end-to-end infrastructure to replicate cabin hardware and software, accelerates vehicle software development, significantly reducing costs for automotive OEMs and allowing them to bring innovations to market faster.

Marelli states that its DigiMate represents a breakthrough opportunity for OEMs to bring innovative connected vehicle services to market more quickly and efficiently. The technology is designed to streamline simulations, validation, and testing activities, eliminating the need for multiple physical cabins. Instead, the virtual cabin replica can run thousands of instances in parallel on the cloud, significantly reducing development timelines. Additionally, DigiMate enables more cost-effective over-the-air software updates, allowing OEMs to respond quickly to new customer requests and significantly reduce time to market for new software updates.

In the first DigiMate application, QNX Neutrino Real Time Operating System (RTOS) has been integrated by Marelli to run natively on Amazon Elastic Compute Cloud (Amazon EC2) instances, powered by Amazon Web Services (AWS) Graviton2 processors. This builds a cloud-enabled software development powerhouse that will tremendously boost OEMs’ efficiency in bringing products to market.

Yannick Hoyau, VP and Head of Engineering & Innovation at Marelli Electronic Systems, explains, "By combining the strengths of Marelli and AWS services, we can deliver the driving experience consumers want while ensuring security and reliability. The DigiMate empowers developers to reduce timelines and resources needed for software development, delivering software evolutions more efficiently and cost-effectively."

“Enabling our customers with our foundational QNX software products in the cloud is a game changer for embedded developers as they will have easy access and scale available at their fingertips.” said Grant Courville, Vice President, Product Management and Strategy, BlackBerry QNX.

Marelli will display DigiMate at its booth (1.2H/1BF015) at the Shanghai Auto Show next week.