Hyundai Motor Group is promoting the South Korean city of Busan’s bid to host World Expo 2030 at the World Economic Forum (WEF) in Davos, Switzerland, an event that engages the world’s top political, business and cultural leaders.

During the forum, which is underway from January 16 to 20, the Group is operating a fleet of 58 vehicles wrapped with Busan’s World Expo 2030 logo to promote the city to the forum-attending world political and business leaders, Swiss citizens and other visitors.

In line with Busan’s World Expo vision for a sustainable future, the fleet includes 45 eco-friendly models, including 18 Genesis electrified G80s, eight GV60s, four electrified GV70 and 15 Hyundai Santa Fe plug-in hybrid vehicles. In addition, dedicated electric vehicle (EV) charging stations are set up near event venues along with Ioniq 5 units to provide emergency charging using the model’s Vehicle to Load (V2L) feature.

The fleet is being used as official transportation for the WEF’s Korean delegates. To support the fleet, the Hyundai Motor Group has arranged safety measures in case of any sudden changes in winter weather or other emergencies. The fleet is equipped with AWD and winter tyres and a dedicated technical team is on site to ensure safety.

The Group is also displaying the electric Genesis X concept car, the luxury OEM's new perspective on sustainable car design, in a transparent container at the entrance of the event hall that is hosting ‘Korea Night’ during the WEF.