Honda displays electrified urban vehicle concepts at Milan Design Week

The Sustaina-C Concept and Pocket Concept join production SH125i ‘Vetro’ scooter to demonstrate Honda’s evolving approach to more sustainable product design.

Autocar Pro News Desk By Autocar Pro News Desk calendar 17 Apr 2024 Views icon4442 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp

Honda, which has a global target of achieving carbon neutrality across all products and corporate activities by 2050, is showcasing its evolving approach to more sustainable product design with the European premiere of its latest electrified urban vehicle concepts – the Sustaina-C Concept car and Pocket Concept motorcycle – at Milan Design Week from April 16-21.

Both are presented alongside the SH125i ‘Vetro’ scooter to demonstrate the innovative material use and unique design aesthetics that can be created while reducing the CO2 emissions arising from the manufacturing process at Honda Italia Industriale’s factory in Atessa, Italy.

Sustaina-C Concept pushes vehicle-to-vehicle circular value chain
As first shown at the 2024 Japan Mobility Show, the Sustaina-C Concept explores how society could be freed from the constraints of finite resources. It comes paired with the Pocket Concept, a compact motorcycle that can be stored in the luggage compartment and provide last-mile mobility.

Sustaina-C Concept’s panels use recycled acrylic resin sourced from second-hand taillights to create exterior panels that do not require painting. They are also crack-resistant and return to their original shape following light collisions

The panels are manufactured using recycled acrylic resin sourced from second-hand taillights to create exterior panels that do not require painting, allowing Honda to create a unique, unpainted finish that would not be possible with traditional materials. This material approach could reduce emissions during production by up to 45% – partly via the recycled materials in use, but also in leaving the panels unpainted, which can account for as much as 80% of the CO2 emissions from an automobile factory.

What’s more, not only are the vehicle panels crack-resistant and able to return to their original shape following light collisions, but they also offer a high level of weather resistance with minimal degradation from sunlight.

At the rear, the acrylic resin’s excellent transparency has allowed for the Sustaina-C Concept’s tailgate to be formed out of a single panel that acts like a smartphone screen. The mini-LED display has been designed to communicate with other road users via simple text or imagery, thereby offering a potential new dimension for the exterior design of future vehicles.

Finally, the acrylic resin being used demonstrates a possible approach to future resource circulation. Developed in partnership with Mitsubishi Chemical, when the second-hand taillights are sourced from end-of-life vehicles, they are crushed and treated, before being moulded into the panels required for the Sustaina-C Concept. This is one way Honda is looking to reduce resource extraction and part of its exploration into more energy-efficient, low-carbon, cost-effective advanced recycling technologies and the creation of a vehicle-to-vehicle circular value chain.

SH125i Vetro is first European Honda model to meet new EURO5+ emissions targets, a legal requirement for all new model types by the end of 2024. 

SH125i Vetro meets new EURO5+ emissions targets
Honda is already finding ways to reduce the CO2 emissions of its product manufacturing in Europe, as demonstrated by the ‘Vetro’ version of its SH125i scooter produced at Honda Italia Industriale. The ‘Vetro’, Italian for glass, is a special edition model that features distinctive semi-transparent unpainted green fairing panels. The processes around the use of these panels at the Atessa factory reduce CO2 emissions by 9.5% when compared with the manufacturing processes for standard painted fairings. 

Developed in partnership with Honda Motor in Japan, the new material is a substitute for the ABS plastic traditionally used for non-structural parts and components, helping to form a sleek, unified body style and premium presence.

The SH125i Vetro’s elegant looks are matched by its effortless practicality and efficiency, as the first Atessa-built Honda model to meet new EURO5+ emissions targets – a legal requirement for all new model types by the end of 2024. 

Marcello Vinciguerra, Managing Director, Honda Italia Industriale, said: “The SH125i Vetro demonstrates how small changes in the materials used can have a tangible environmental benefit. We work hard at our Atessa factory to streamline the efficiency of our production methods, and this extends to how we reduce the emissions we create. We are therefore excited at the potential to further contribute towards Honda’s global carbon neutrality targets via continued innovation and product development.”

Victoria Friend, Head of Product Compliance & Sustainability, Honda Motor Europe, said: “The Sustaina-C Concept, Pocket Concept, and SH125i Vetro embody the change we are looking to make as we accelerate our transition from a mass consumption business model to one of circularity. This cannot happen overnight, but by identifying the small steps we are able to make now – such as those being made at our Atessa factory – we can implement increasingly impactful measures that will help us on our way to carbon neutrality across our products and corporate activities by 2050.”


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