Continental to showcase advanced seating at IAA 2015

International automotive supplier Continental will demonstrate just how advanced modern seating technology has become at the International Motor Show (IAA) in Frankfurt.

"Continental makes driving safer and more comfortable, and car seats are already making a considerable contribution here. With our electronic controllers and pneumatics, we are making driving comfortable, relaxed, and safe," says Andreas Wolf, Head of the Continental Body & Security business unit.

The company supplies controllers for electrical seat adjustments that personalise seats for the occupants. Memory functions save these seating positions so that they can be retrieved at any time. Seats warming, cooling and ventilation functions also ensure a pleasant in-vehicle climate. More and more safety functions – such as the ability to assume safe seating positions whenever there is a risk of an accident – are also being integrated.

In addition there are a diverse range of massage functions. "A massage program individually tailored to a particular seat occupant's needs is perfectly possible. Overall, in-car health is set to play an increasingly important role in the future," explains Wolf, referring to a related study conducted by corporate consultants Frost & Sullivan. The company has developed a system in which the cells in the massage mat ensure rapid, air movement and so provide a vitalizing massage. This effect can be enhanced by additional heat supply.

Currently, these kind of sophisticated, comfort-enhancing functions are exclusive to the premium-vehicle sector. The desire for comfort, however, is increasingly influencing buyers of mid-range and compact-class vehicles, too. Continental says that thanks to the largely modular design of its systems and intelligent, detailed solutions, it is now in a position to offer economically optimised solutions for all vehicle classes. An example: To automatically adjust a seat, its precise position must be known. The sensors required for this are expensive. Thanks to a sophisticated software solution, Continental has found a way around this. Wolf says, "Personalised seating comfort is no longer a privilege for premium-class vehicles."

Car seats are capable of much more
Industry experts agree that there is a high potential for innovation in the development of car seats. An increasingly important aspect, as Andreas Wolf illustrates: "Today, we save our seat settings either in the vehicle or on the vehicle key, which restricts the number of potential users for us. In the era of car-sharing and brand-new mobility concepts, we need new, more personalised solutions such as those that could be potentially offered via our ever-present companion, the smartphone."

The seats can also make an important contribution to automated driving. One of the challenges here is to ensure that drivers are quickly and safely ‘refamiliarised’ with the task of driving following an extended period of automated driving. Different information channels are conceivable, although they are not without risk. Acoustic signals, for example, are of no use to the hearing-impaired, while visual signals force drivers to avert their gaze from the road. In-seat signaling could be the solution here – after all, drivers are always in contact with the seat. A driver could therefore be alerted to particular situations, by a vibrating seat. This is an area that offers huge potential for the seat of the future. Continental subsidiary Benecke-Kaliko, a specialist in surface materials supplies the fabric for the seats.

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