Audi predicts the death of the production line

Audi predicts big change in the way cars are built within the next 10 years, involving autonomous vehicles delivering components

18 Nov 2016 | 5169 Views | By Julian Rendall, Autocar UK

Audi is predicting that the conventional vehicle production line will soon be replaced by a new modular assembly method.

The shake-up will be a remarkable change for an industry that has been organised around a fixed production line every since Henry Ford created the Model T over 100 years ago. The modular system will be introduced on Lamborghini Urus production in Italy. An approximate timeframe is "major change within 10 years", according to Audi officials.

"Audi is convinced that the assembly line has had its day, because as model diversity grows, the more complicated it becomes to master complexity in a rigid sequential process," says the company.

The push is being accelerated by the shift to electrified powertrains, which require cars to be taken onto a spur, built alongside the conventional production line, where electric motors and batteries are fitted.

"The conventionally powered cars are not worked on during this time, so the time until completion becomes longer for all the cars on the line," says Audi.

“While this is going on, its sister models with conventional drive move along the conveyor belt suspended below the ceiling,” says Audi.

A plug-in Audi A3 Sportback e-tron passes through seven separate workstations for its electrical powertrain, through assembly stations that internal combustion-engined A3s don’t pass through.

While the e-tron is being made, the conventional A3s can’t progress down the production line.

Instead of a production line, Audi will break assembly down into individual work areas, staffed by one or two workers.

Audi says their workload can be better managed to even out the workload.

“They work steadily at a continuous pace, because they no longer have to adapt their activities to the speed of the line,” says Audi.

To move cars between the modular workstations, Audi envisages a fleet of automatically guided vehicles, matched to smaller ‘driverless transport systems’, to supply components just in time.

Recommended:

- BMW predicts the end of car dealerships as we know it

The future of automotive manufacturing by Prof Gordon Murray

Audi and FAW Group to develop 5 e-tron models for China

Source: Autocar UK

RELATED ARTICLES

Horse Powertrain develops ‘all-in-one’ powertrain for hybridizing BEV platforms

Ajit Dalvi 20 Apr 2026

X-Range C15 Direct Drive is an ‘all-in-one’ hybrid powertrain that allows BEV platforms to serve as foundations for HEVs...

Autoliv Plans JV for Advanced Safety Electronics With China’s HSAE

Ajit Dalvi 11 Oct 2025

The new joint venture, which is to be located strategically near Shanghai and close to several existing Autoliv sites in...

JLR to Restart Production Over a Month After September Hacking

Ajit Dalvi 07 Oct 2025

Manufacturing operations at the Tata Group-owned British luxury car and SUV manufacturer were shut down following a cybe...

NEXT STORY