The company could have plugged into Hero MotoCorp’s 6,000 dealerships, decades of manufacturing scale, and entrenched vendor relationships, but chose not to.
23 Apr 2025 | 7122 Views | By Ketan Thakkar & Kiran Murali
In an era when every EV startup seems eager to partner, license, or piggyback off legacy giants, Ather Energy is doing the opposite. Despite having Hero MotoCorp — the titan of India’s two-wheeler market — as a major shareholder, Ather has drawn a deliberate line between the investor and the ...
This is an Autocar Pro Plus article. Subscribe to continue reading.
The Hyderabad-based commercial EV maker is positioning itself for a future that extends well beyond electric buses.
From Faridabad's industrial lanes to Tokyo's automotive boardrooms, Satyakam Arya's rise to the top of Hino Motors refle...
'There is a bit of India in every Mercedes,' says Dr Jörg Burzer as the German carmaker's largest engineering centre out...