With a deep understanding of Indian consumers and a focus on localisation, Hyundai and Kia have become household names. But now, they must reinvent themselves to maintain the edge in a market they helped shape.
27 Oct 2024 | 10576 Views | By Prerna Lidhoo, Shahkar Abidi
Every country invested in automotive manufacturing brings with it more than just metal and machinery— they weave a tangible expression of their culture, and a slice of who they are, into the very character of their cars. Italy, famous for its romance and beauty, is known to craft vehicles where ...
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