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The Gas Gambit: How CNG Became Maruti Suzuki’s True Growth Engine

A 15-year CNG bet allowed Maruti to outpace EV rivals without changing customer habits.

By Ketan Thakkar and Prerna Lidhoo calendar 17 Aug 2026 Views icon9169 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
The Gas Gambit: How CNG Became Maruti Suzuki’s True Growth Engine

For years, Maruti Suzuki was criticised for arriving late to India's electric vehicle race. It had no battery electric vehicle in the market while rivals such as Tata Motors, MG Motor and Mahindra rapidly expanded their EV portfolios.

Between 2021 and the first half of 2026, petrol's dominance in Maruti's portfolio fell dramatically from 76.5% of new registrations to just 45.9%. But those customers did not migrate to electric vehicles or even hybrids. They overwhelmingly moved to CNG, whose share nearly tripled from 14.4% to 41.2% during the same period, according to a report by data analytics platform ElecTree. ...

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