Tata Motors' Iveco acquisition is not just about Europe. It signals something larger: India's biggest truckmaker no longer wants to remain on the periphery of the global commercial vehicle industry.
15 Jun 2026 | 31070 Views | By Shahkar Abidi
For decades, Tata Motors built trucks around the realities of India's freight economy. Those realities were vastly different from Europe or North America. India's truck market evolved around cowl trucks, fragmented transport operators and relentless focus on payload, fuel efficiency and operating costs. A truck was treated primarily as an ...
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