In a market littered with the wreckage of cash-burning EV startups, PURE EV bets on financial discipline and engineering grit. But can its playbook withstand competition from legacy players, funding hurdles and heavy import reliance?
02 Jun 2025 | 6476 Views | By Darshan Nakhwa & Ketan Thakkar
India’s electric two-wheeler market is a brutal arena, a graveyard of over-hyped startups that soared on venture capital only to crash when subsidies vanished or batteries caught fire. Amid this chaos, PURE EV, a 2018 spawn of IIT Hyderabad’s incubation labs, is an outlier. Founded by IITians Nishanth Dongari and ...
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