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JSW MG Bets Big on Premium EVs with MG Select

With the Rs 50–70 lakh band heating up from rising EV penetration, JSW MG’s Select seeks to bridge the gap between mass-premium and luxury, but the gamble will test brand pull and perception.

06 Oct 2025 | 9361 Views | By Ketan Thakkar

For all the buzz around MG Select, the idea raises as many questions as it promises. Can a relatively young brand convince India’s affluent, badgeconscious buyers to shift from German marques? Can a roadster and a limousine—two body styles with limited traction in India—anchor a new premium strategy? And can ...

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