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Powering Through Disruption: Greaves Cotton's Evolution Story

The engineering specialist embarked on an ambitious transformation from a diesel engine player to a comprehensive mobility solutions provider.

18 Feb 2025 | 7102 Views | By Ketan Thakkar & Shahkar Abidi

In the turbulent years of 2016 and 2017, India's automotive sector found itself amid a sweeping transformation. A combination of government directives, rising environmental concerns, and global economic unrest had created the perfect setting for industry-wide disruption. Greaves Cotton, an industrial stalwart since 1859, was neither untouched by nor unaware ...

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