Pro Plus

M&M and SML Isuzu: Strategy, Synergy, and Game Plan

Mahindra & Mahindra has acquired SML Isuzu, a key player in the small and medium sized CV market in India. But can this give the company its long-sought competitive edge.

By Shahkar Abidi & Ketan Thakkar calendar 11 Jun 2025 Views icon10527 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
M&M and SML Isuzu: Strategy, Synergy, and Game Plan

In 2020, Mahindra & Mahindra (M&M), the Mumbaibased conglomerate synonymous with rugged SUVs and hardy farm equipment, articulated a clear vision: a transformation of its commercial vehicle (CV) business. The goal was ambitious – to mirror the market leadership it enjoyed in passenger vehicles and tractors within the highly competitive CV landscape. Five years into this strategic pivot, that vision is beginning to materialize, underscored by a pivotal development: the planned acquisition of SML Isuzu Ltd.

The conglomerate announced its intent to acquire the entire 43.96% stake held by the promoter Sumitomo Corporation and another 15% stake held by ...

This is an Autocar Pro Plus article. Subscribe to continue reading.

RELATED ARTICLES
Pro Plus
Beyond Cars: VinFast's Full-spectrum EV Push in India

auther Kiran Murali calendar29 Jan 2026

With $2 billion committed, VinFast is constructing an integrated play spanning cars, scooters, buses, ride-hailing and c...

Pro Plus
A Breather for Hero

auther Kiran Murali calendar27 Jan 2026

A combination of policy tailwinds, new products and Honda’s cautious approach on EVs put a stop to the constant encroach...

Pro Plus
Renault India's Quiet Fixer

auther Ketan Thakkar calendar20 Jan 2026

As the head of Renault India, Francisco Hidalgo Marques faces his biggest challenge yet.