Follow us
India's Multi-Path Road to Clean Mobility
A multiplicity of fuel technologies, from CNG to biogas, from hydrogen to electric vehicles, will power India's green transportation future.
14 Apr 2025
6044 Views
Share -
Walk into a small roadside kirana store in rural Maharashtra or the bustling lanes of a Delhi colony, you’ll find a tiny strip of plastic hanging near the cash counter—shiny sachets of shampoo, often priced at just Rs 1 or 2. They’re modest reminders of a moment of reckoning that made global companies rethink their playbook for India.
In the early days, multinational brands entered the Indian market with the same logic that worked elsewhere: large, family-sized shampoo bottles, often expensive and meant for bulk purchase. But they missed a critical insight—India doesn’t move in uniform patterns. Millions of ...
RELATED ARTICLES
Can a Garage Earn More By Showing You the Bill?
Anurag Chaturvedi
13 Nov 2026
Autorox, a Hyderabad-based garage software company, is betting that an itemised bill can earn independent workshops more...
Ashok Leyland Unifies CV Portfolios to Challenge Tata’s Full-Range Crown
Shahkar Abidi
09 Nov 2026
Elevated to oversee both MHCV and LCV verticals as Chief Marketing Officer, Sanjeev Kumar is taking the fight to Tata Mo...
The Man Who Steers Nine Out of Ten Cars
Autocar Professional Bureau
19 Oct 2026
How two quiet, fifty-year-old family suppliers, forging fifty million steering yokes a year for nine out of ten cars in ...
