Follow us
India's Multi-Path Road to Clean Mobility
A multiplicity of fuel technologies, from CNG to biogas, from hydrogen to electric vehicles, will power India's green transportation future.
14 Apr 2025
5943 Views
Share -
Walk into a small roadside kirana store in rural Maharashtra or the bustling lanes of a Delhi colony, you’ll find a tiny strip of plastic hanging near the cash counter—shiny sachets of shampoo, often priced at just Rs 1 or 2. They’re modest reminders of a moment of reckoning that made global companies rethink their playbook for India.
In the early days, multinational brands entered the Indian market with the same logic that worked elsewhere: large, family-sized shampoo bottles, often expensive and meant for bulk purchase. But they missed a critical insight—India doesn’t move in uniform patterns. Millions of ...
RELATED ARTICLES
Eicher Bets ‘De-Skilling’ Diagnostics Will Hook India’s Small Truck Fleets
Shahkar Abidi
14 Oct 2026
Commercial vehicle maker aims to double parts revenue to Rs 5,000 crore by automating diagnostic and warehouse operation...
One Year on its Own: Tata Motors Builds on a Record Run, Gears Up for Expansion
Ketan Thakkar
14 Oct 2026
Domestic sales rose 35% to 7.44 lakh units during October 2025–September 2026, following the GST cut. Nexon and Punch le...
India a Blueprint for Hyundai's Global Expansion Strategy: CEO José Muñoz
Darshan Nakhwa
13 Oct 2026
Hyundai Motor Company is drawing on its experience of localisation in India to strengthen its global operations, as the ...
