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India's Multi-Path Road to Clean Mobility

A multiplicity of fuel technologies, from CNG to biogas, from hydrogen to electric vehicles, will power India's green transportation future.

By Autocar Professional Bureau  calendar 14 Apr 2025 Views icon2567 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
India's Multi-Path Road to Clean Mobility

Walk into a small roadside kirana store in rural Maharashtra or the bustling lanes of a Delhi colony, you’ll find a tiny strip of plastic hanging near the cash counter—shiny sachets of shampoo, often priced at just Rs 1 or 2. They’re modest reminders of a moment of reckoning that made global companies rethink their playbook for India.

In the early days, multinational brands entered the Indian market with the same logic that worked elsewhere: large, family-sized shampoo bottles, often expensive and meant for bulk purchase. But they missed a critical insight—India doesn’t move in uniform patterns. Millions of ...

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