After twenty-four years in India, ŠKODA sees Kylaq as its most crucial launch to democratize European technology and establish itself as a serious contender in India’s car market.
09 Nov 2024 | 10635 Views | By Prerna Lidhoo and Radhika Dave
For over two decades, Czech car maker ŠKODA has navigated the complexities of the Indian automotive market, facing fierce competition and striving to find its niche. While ŠKODA's European roots give the brand a unique identity, adapting to local tastes has been a challenge.
This, says ŠKODA Board Member ...
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