Digital Design Transforms India's Auto Sector
Auto makers leverage Modelling and Simulation (ModSim) to cut development cycles from five years to under two, reshaping the automotive industry.
India's automotive industry is in the midst of a sea change, driven not only by the shift towards electric, connected, and autonomous vehicles but also by extensive modification of the very process used to bring these complex machines to market. For decades, the journey from a vehicle concept to a showroomready model could easily span four-five years.
Today, that timeline is being aggressively compressed, with manufacturers worldwide aiming for development cycles as short as 18 to 24 months. Powering this unprecedented acceleration is the widespread adoption of sophisticated digital technologies, particularly a potent combination known as Modelling and Simulation, ...
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By Shahkar Abidi
25 Jul 2025
5634 Views
Kiran Murali
