As AI accelerates design and product cycles tighten, automotive creativity is being redefined as a race against redundancy.
17 Jul 2025 | 13179 Views | By Prerna Lidhoo & Ketan Thakkar
"You're just one product away from becoming irrelevant." That stark warning from Pratap Bose, Mahindra & Mahindra’s Chief Design Officer, explains the existential anxiety automotive designers are facing today. In a world where design and production cycles span six to seven years, but market trends pivot in months, obsolescence isn’t ...
This is an Autocar Pro Plus article. Subscribe to continue reading.
As ZF navigates industry disruption, portfolio rationalisation and profitability pressures, its new CEO is reshaping the...
US auto component maker Tenneco expects India’s global revenue share to rise from 5–7% towards 10%, while exports could ...
Companies are increasingly seeking skills in software, electronics, battery systems and digital manufacturing, and that’...