In Conversation with Maruti Suzuki India's Shashank Srivastava
Maruti Suzuki India is aiming for the top spot in the SUV segment with two upcoming launches that will enable it to grow its SUV market share to 25 percent in FY24. The carmaker is also bullish about making gains in the overall passenger vehicle segment with an aim to regain 50 percent market share.
13 Apr 2023
5398 Views
Share -
India's largest carmaker Maruti Suzuki India (MSIL) is intensifying its assault in the SUV segment, where it is keen to amplify its market share that stood at 17.5 percent in the last quarter of FY23. The company is all set to introduce two new SUVs - Fronx and Jimny - in the coming weeks and aims to grow its SUV market share to 25 percent in FY24.
Shashank Srivastava talks about how the new SUV charge will enable the carmaker to regain 50 percent hold of the overall Indian passenger vehicle market, and how the company is targeting young and tech-savvy buyers with the new SUVs which will be retailed from its premium Nexa outlets. MSIL is also taking on the task of making Nexa the No. 2 standalone car brand in the country with an aim to retail 600,000 units from its premium retail showroom chain.
RELATED ARTICLES
'Modern diesel engines will continue to improve': Cummins India's Nilesh Deshpande
Autocar Professional Bureau
15 May 2025
In this interview, Nilesh Deshpande, Director - Engineering, Engine Business, Cummins India, talks about how the company...
'India can be the product development lab of the world': MBRDI's Dr Anshuman Awasthi
Autocar Professional Bureau
13 May 2025
In this interview, Dr Anshuman Awasthi, SVP and Head of Powertrain Engineering at Mercedes-Benz Research & Development I...
Deep Drive Podcast: What's Driving TVS' Incredible Growth?
Autocar India
11 May 2025
TVS charts a new course with premium bikes, EVs, and global ambitions amid leadership changes.
