In Conversation with Dassault Systemes' Tom Acland
The company's CEO, Tom Acland talks about the permanent shift in consumer behavior that has set in after the pandemic and is likely to make digital the mainstay of vehicle buying in the future.
As vehicles increasingly become digital assets which can be augmented remotely, technology is playing a key role in the ongoing transformation of the automotive industry, across its various operations, be it sales, marketing or aftersales.
French technology major Dassault Systemes, through its 3DExcite platform, is offering content solutions to global OEMs to drive their brand to the market and create future-ready marketing solutions. CEO Tom Acland talks about the permanent shift in consumer behavior that has set in after the pandemic and is likely to make digital the mainstay of vehicle buying in the future.
RELATED ARTICLES
VIDEO: Software To Overtake Hardware As Automotive’s Biggest Value Driver: Dr Matthias Traub
Vector Informatik President & Managing Director Dr Matthias Traub explains why software-defined vehicles, AI and continu...
Deep Drive Podcast: How China's Automotive Playbook Is Shaping the Cars India Will Drive Next
From batteries and software to vehicle architecture and product strategy, China's influence is becoming increasingly vis...
Video: How MINI Is Building a Stronger India Business Through Localisation
BMW Group Plant Chennai's Thomas Dose on MINI India's localisation push, balancing imports with local sourcing, and how ...


16 Jul 2022
5932 Views
Mukul Yudhveer Singh

Sarthak Mahajan
Prerna Lidhoo